Articles/Blog

No I can’t make you famous. No one can. That’s not how this works. So why do people like me need to explain this to artists all the time? Fame is a very intangible thing – and in this day and age it’s largely purchased. By hiring a producer, manager or promoter you’re probably not going to get famous right away. In fact, even having rad music and an entire team behind you does not guarantee that you will make it. It’s only one step forward. Here’s the thing – we live in a world where fame is bought – and any one who tells you otherwise, or that it was ‘better back in their day’ is woefully misguided.

Here’s the thing – even artists you love for their underground roots only made it because they dumped tons of money into their art before ever getting big. Maybe you don’t want that kind of fame – but even self sustaining artists require ridiculous personal investment – personal investment that no one can really give you – you have to do it yourself. Music is hard because you need to put in a ton of money to even reach stability – and more artists need to realize this.

These things cost money – this industry is a struggle for a reason. And to be honest – people who are willing to do stuff for free probably shouldn’t be trusted. That doesn’t mean you shouldn’t occasionally step up and take one for the team, just to get some connections or life experiences – but as a general rule – if it sounds too good to be true (Or too cheap to be true) then it isn’t. The reason that not everyone is an artist is because it’s a lot of work and the people who have the passion, love, and incredible sense of dedication that you need to have are extremely rare. The music industry is capitalism in its purest form – and if you’re not ready to embrace that, then you might as well turn around and go home.

So what does this mean for you exactly? Well, really it just means that you need to take the time to really think about the consequences of your actions and remember that the people doing this professionally need to be paid accordingly. The music industry is no place for coward and it requires a very real sense of ballsiness to make this entire thing work .So be ready to embrace future that requires a lot of work to really get going. Be grateful to everyone – they are almost certainly doing the best they can. They are more than just a service though – they are a person too, and they need to be respected, even if they are giving their all for the art. If you conduct yourself with a spirit of maturity, respect and friendliness in this industry then things can only go well – I guarantee it.


by Matt Bacon


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